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    Retail

    Retail

    Helping retailers win in their markets

    Our people

    Sajal Kohli

    Senior Partner, Chicago
    Leads McKinsey’s Global Retail and Consumer Packaged Goods Practices and works with retail and consumer-goods companies to guide growth, commercial...

    J?rn Küpper

    Senior Partner, Cologne
    Leads our Western European Consumer Packaged Goods and Retail Practices, implementing winning strategies and supporting organizational structures...

    Tracy Francis

    Senior Partner, S?o Paulo
    Leads our consumer packaged goods and retail work in Latin America, helping leading consumer-focused companies drive transformations, and the...

    Impact stories

    Featured insights

    Issue

    Perspectives on retail and consumer goods, Number 7

    – The seventh edition offers some of our latest thinking on the trends and disruptions reshaping the consumer sector.

    Featured Capabilities

    Modern Retail Collective

    Bringing multiple brands, technologies, store operations, and analytics together to unlock the future of brick-and-mortar retail.

    OMNI

    OMNI uses predictive geospatial analytics to determine the full market potential of a retailer’s store footprint and maximize... performance across channels.

    Featured Perspective

    Powerful pricing: The next frontier in apparel and fashion advanced analytics

    The competitive landscape in apparel is shifting rapidly as new price leaders capture market share. Our pricing solutions optimize pricing in a fast-changing market environment. Periscope Price Advisor optimizes price setting across large assortments by simulating the impact of new prices with live data.

    Featured books

    Book

    Reshaping retail: Why technology is transforming the industry and how to win in the new consumer driven world

    – This book reports the results of a global research effort that McKinsey has undertaken to make sense of the digital revolution... in retail. The authors anchor their analysis in the origins and underlying workings of the retail business model, the technology drivers that are changing it permanently, and the likely development of the retail sector in the coming years.
    Book

    Retail marketing and branding: A definitive guide to maximizing ROI

    – This book offers retail leaders practical ways to improve their marketing function's performance to drive corporate growth. Practical... guidelines and case examples make it an accessible guide for all consumer-minded retailers.

    Connect with our Retail Practice

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